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- Assistant Manager - Digital CRM and Analytics
- Position
- Assistant Manager - Digital CRM and Analytics
- Department
- Brand Development and Marketing
- Working Location
- Taipa / Cotai
- Post Date
- 22/08/2024
- Requirements
-
• University degree, or at least a bachelor in Information Technology, Math, Engineering or a related field
• Minimum 3 years of work experience in digital marketing and experience in project management, research or marketing in large corporation is preferred
• Experience in marketing and social media campaigns
• Proficient in analytical and data visualization tools such as Python, SQL, SAS, HTML, CSS, JavaScript, Tableau, PowerBI
• Knowledge of SEO and Web Analytics Tools (Such as Google Analytics, Matomo, etc)
• Knowledge of CMS tools, WordPress, Drupal
• Knowledge of Cloud Computing systems (such as Alibaba Cloud)
• Fluent in both written and spoken Chinese and English
- Responsibilities
-
• Assist and support in brand services and marketing services for SJM Resorts with special emphasis on developing and managing digital marketing campaigns, social media platforms and website on pre and post-opening timelines along the project critical path
• Assist to develop digital advertising strategies
• Consolidate and manage data from multiple sources
• Manage databases, data collection systems, data analytics
• Track and analyze social accounts performance
• Work with both internal teams and external service providers to ensure smooth running and communications on all marketing projects