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- Manager - Marketing Solution
- Position
- Manager - Marketing Solution
- Department
- Information Technology
- Working Location
- Taipa / Cotai
- Post Date
- 03/09/2024
- Requirements
-
• Degree holder in Information Technology, Computer Science, Marketing or related fields a minimum. Master's degree is a plus
• TOGAF/Certified Enterprise Architect certification(s) is preferred
• PMI Project Management Professional / Scrum Master Certification is preferred
• Minimum 6 years of IT Solution Manager/Analyst or similar role working experience, with Integrated Resort or Gaming Industry domain experience is preferred
• Strong understanding of marketing principles, strategies, and processes
• Ability to adapt to a fast-paced and rapidly changing environment
• In-depth knowledge of marketing technology solutions, such as CRM systems, marketing automation platforms, analytics tools, and digital marketing platforms
• Familiarity with data management, data integration, and data governance principles
• Knowledge of industry regulations and compliance standards related to marketing technology and data privacy
• Excellent project management skills, with the ability to prioritize tasks and meet deadlines Knowledge in Agile/DevOps Project Delivery is a plus
• Strong analytical and problem-solving abilities, with a focus on delivering practical and innovative solutions
• Excellent communication and interpersonal skills to effectively collaborate with marketing teams, IT professionals, and external vendors.
• Solid knowledge in SAP ERP & BPC functional skills especially in integration of Human Resource, Finance and Procurement operations
• Proficient in spoken and written both English and Chinese
• Experience with Microsoft Office products
- Responsibilities
-
• Collaborate with marketing teams to understand business needs, objectives, and marketing strategies
• Analyze marketing processes, identify pain points, and recommend IT solutions to enhance efficiency, effectiveness, and customer experience
• Design and develop IT solutions that align with marketing goals, including marketing automation platforms, customer relationship management (CRM) systems, data analytics tools, and digital marketing platforms
• Manage the implementation of IT solutions, working closely with cross-functional teams, including business department, IT, and external vendors or partners
• Conduct regular reviews and assessments of existing marketing systems, identifying areas for improvement and optimization
• Stay up to date with emerging technologies, trends, and best practices in marketing and IT, and provide recommendations for their integration
• Ensure data security, privacy, and compliance requirements are met across marketing technology solutions
• Collaborate with IT teams to ensure the seamless integration of marketing systems with other enterprise systems
• Provide training and support to marketing teams on the effective utilization of IT solutions
• Monitor and analyze the performance of marketing technology systems, troubleshoot issues, and implement corrective actions as necessary
• Follow IT internal processes, policies and procedures
• Manage vendor relationships, including contract negotiations, service level agreements, and performance evaluations
• Stay informed about industry regulations and standards related to marketing technology, privacy, and data governance
• Provide mentorship and supervise the team of solution analysts